Cosmetic & Beauty PR
We have vast experience generating media coverage and engaging influencers within the beauty industry and our health and beauty PR clients have included salons, spas, retreats, products, health & wellbeing programs and dermatology & cosmetic clinics.
We have worked with brands such as neoSkin on both their salon and on their bespoke product range, Ocean Soul Retreat, a unique, women’s-only retreat in Bali, ENRICH dermatology and cosmetic clinic, Baby’s Only Organic®, a toddler formula, and the 101 Wellbeing Program, a revolutionary detox program created by Chinese-medicine expert Dr Liu. We have also worked with leading not-for-profit Interplast, an organisation which enhances people’s health and wellbeing by enabling access to life-changing reconstructive surgery and related medical services.
Instagrammers and bloggers have a huge sphere of influence in this space and the right post from the right person can cause products to sell out, spas, salons and retreats to book up and procedures to rise dramatically in popularity. We have engaged influencers to work with us across our beauty, health and cosmetic client list and have great relationships with the main movers and shakers in this space. From paid campaigns all the way to limited budgets, we know the right influencers to reach to get the cut through needed.
When it comes to media coverage, we have delivered cosmetic and beauty stories to all facets of lifestyle media from trade and consumer outlets to top-tier beauty editors, writers and bloggers. Our beauty PR clients have appeared in weekly and glossy magazine in review-style features and on TV programs as experts in their field giving advice. We have also placed imagery of product across lifestyle publications and have gained traction with hard-hitting medical research on a local, state, national and international level.
Contact us to find out more about PR and publicity for Cosmetics & Beauty.